Make a Pink Wish with Etude House & School the African Girls

It’s the season of love, joy, peace, faith and hope. The season of giving and to some the season of wishing. Dear Santa, I wish for a puppy. Dear Santa, I wish for a red truck. Dear Santa, I wish for a Frozen toy. What if a kid want to ask Santa for something but the problem is that she cannot write to him. Simply because she cannot write. And she cannot read. So all she could do was wish upon the stars.

Wasn’t that the saddest short Christmas story ever?

But that is no story one reads from a fairytale book. This is happening to the little girls in There is no other wish worth granting than the wish for education. No greater gift worth giving than the gift of wisdom and knowledge.

This holiday Season, Korean beauty brand, Etude House will be donating 100 won for every Pink Wish item purchased to support School Me Campaign by Save the Children, which provides educational opportunities for African girls in Sierra Leone, Liberia, the Republic of Cote d’lvire and Uganda. 

ETUDE HOUSE will contribute an additional 100 Won when shoppers endorse the Pink Wish Card that comes along with every Pink Wish Tree product.

Pink Wish Tree Collection is a limited Christmas edition to warm the hearts of the less unfortunate. The Pink Wish Tree Collection features some of ETUDE HOUSE’s bestsellers that have been given a merry makeover in lovely festive motifs such as the Moistfull Collagen Cream JUMBO, Moistfull Super Collagen Cream JUMBO, Petit Bijou Cotton Snow Body Set, Precious Mineral Any Cushion, Hand Bouquet Hand Cream and Kissful Lip Care Set.

Pink Wish Tree Collection: Kissful Lip Care Set

Great for chapped lips, the Pink Wish Tree Kissful Lip Care Set is a lip-smacking must-have this season. Formulated with ceramide, mango butter, macadamia nut oil and chamomile extract, it moisturises and keeps the lips comfortable all day, along with collagen for a smoother, plumper pout.

With drool-worthy scents like peach (#1), strawberry (#2) and cherry (#3), the three lip balms leave every woman with luscious kissable lips and smelling absolutely delicious.

Pink Wish Tree Collection: Precious Mineral Any Cushion

With so much going on the year end, ETUDE HOUSE understands all ladies need easy-to-apply makeup and sun care products to usher Christmas cheer with ease. The highly popular Precious Mineral Any Cushion is a 6-in-1 cushion foundation that has been developed with sebum control powder, whitening (pearl mineral powder and niacin amide), sun-protection (SPF xx/PA), moisturising (hyaluronic acid sodium), foundation coverage and skin-cooling properties.

Complemented with the air puff provided, Precious Mineral Any Cushion blends in perfectly and easily into the skin in 10 seconds, leaving it with a matte and flawless finish to ensure every lady looks picture perfect.

Available in two shades — N02 (Light Beige) and W13 (Natural Beige), the exclusive Christmas edition Precious Mineral Any Cushion is styled in whimsical festive prints which not only makes it a great stocking filler but also the perfect present for ladies on the move!

Pink Wish Tree Collection: Petit Bijou Cotton Snow Body Set

Besides pampering the face, ETUDE HOUSE thoughtfully introduces Petit Bijou Cotton Snow Body Set to care for the body too.

Packaged in a chic Christmassy presentation box, the nourishing coffret set includes a body wash and a body lotion. Infused with softening milk proteins and Ivy extract, the Petit Bijou Cotton Snow Body Wash helps to alleviate dry skin and prevent skin-related outbreaks, leaving it smooth and supple.

Its mild cleansing formula is suitable even for the most sensitive skin. Afterward, slather on the Petit Bijou Cotton Snow Body Lotion, which is formulated with milk proteins, Chamomile flower extract and Aloe Vera leaf extract, to further hydrate and soothe the tired body after all those late-night festivities.

Pink Wish Tree Collection: Hand Bouquet Hand Cream

Our delicate hands are one of the most visible and valuable features that deserve the same level of love as our face and body. Just for Christmas, ETUDE HOUSE offers the Pink Wish Tree edition Hand Bouquet Hand Cream Mini Set which features two feminine scents — Hand Bouquet Rich Butter Hand Cream and Hand Bouquet Rich Collagen Hand Cream, which makes an impeccable gift for the frequent travellers who desire to keep their hands looking beautiful!

Formulated with the rich essence of shea butter, Brazilian nut oil and an improved anti-wrinkle formula, Hand Bouquet Rich Butter Hand Cream is an intensive moisturising floral-scented cream that melts instantly into the skin without leaving a greasy residue and delivers long-lasting softness and smoothness with each use.

Pink Wish Tree Collection: Moistfull Collagen Cream JUMBO & Moistfull Super Collagen Cream JUMBO

In a season of warmth and generosity, ETUDE HOUSE launches its worldwide bestseller Moistfull Collagen Cream in exclusive jumbo-sized 100ml version! Enriched with hydrolyzed marine collagen, Baobab tree and leaf extracts, together with Hypoallergenic Formula (No Parabens, Benzophenone, Mineral Oils and Talc), the light-textured moisturising cream is designed to provide moisture retention, allowing the skin to retain its elasticity and feeling revitalised all day long.

With the limited edition Moistfull Collagen Cream JUMBO, every lady can now put on her best face forward to celebrate this Christmas without any makeup on! What’s more, when it can translate into good skin in the long-term!

Also available in supersized edition (100ml), Moisfull Super Collagen Cream JUMBO is a quick fix for anyone who craves for an intensive treatment. Powered by 60% Super Collagen™ (an AmorePacific’s Patented Technology) and Baobab tree extract, this cream-textured anti-ageing moisturiser has a perfectly balanced formula that keeps the delicate skin optimally hydrated and comfortable without feeling sticky. It also awakens the skin to improve its dermal structure, resulting in a firmer, smoother and tighter complexion.

An indulgence for those who like to turn their daily beauty ritual into a luxurious experience, a splash of this little luxury will allow them to plump out those post-party lines and achieve a festive glow!

Infused with lots of nourishing ingredients such as urea, mango seed butter, shea butter and green tea oil for super smooth skin, Hand Bouquet Rich Collagen Hand Cream is a preventive care baby-powder scented goodie which also contains adenosine and marine collagen to banish the signs of hand wrinkles, and keep the digits firmer and younger-looking.

Yearn for a lavish beauty treat? Both hand creams are also available in supersized version (100ml); each sold separately.

Christmas is only worth celebrating when the whole world is rejoicing. Celebrate a beautiful and meaningful Christmas with Etude House Pink Wish Tree Collection and send the African girls to school. Let it be a truly princess happy ending for them.

Visit Etude House Singapore stores today!