My favourite colour is blue. All my sports shoes were blue until last week when I got my first pair of purple sports shoes. I even felt that I betrayed my favourite blue when I bought the purple pair. Oh well.
We all have our favourite colours and consciously or unconsciously, our apparels and gadgets are all in our the same colours too.
Research2 found by TomTom shows that not only does the colour and fit of fitness clothing influence psychological functioning, but also that we all relate to colours on an emotional level3.
British anthropologist Dr. Russell Hills’ study ‘Seeing Red, Putting Sportswear into Context’ 4 found that athletes in boxing, tae kwon do, and wrestling won more often when wearing red outfits than when wearing blue.
So what does our choice of colours for our fitness kit says about our personality?
COLOUR |
PERSONALITY TRAITS |
APPLICATION IN SPORT |
RED |
Dominant Aggressive Emotional arousal Extravert |
Pick Red to get ahead. Those fitness fans who are naturally inclined towards the colour red are likely to have an extraverted and aggressive streak and will stop at nothing to get ahead in that Sunday 10k race. |
BLUE |
Introverted thinking Deliberate Precise Questioning |
Blues are the thinkers of the group. Fitness fans that pick blue will be keen on a precise training schedule. Keen to work on specific distances, hill training and intervals, fans of blue can be found spending as much time planning their fitness regimes as hitting the tarmac or the gym |
YELLOW |
Sociable, Enthusiastic Demonstrative |
Fitness fans that wear yellow are the chatterboxes of the sports world, gathering friends together to take part in fun runs and challenges. They’ll also be the ones that want to chat whilst you exercise together and tell you all the latest news in their life. |
GREEN |
Caring Patient Encouraging |
Want a fitness buddy or training friend? Pick a partner who’s fond of green and they will give you the support you need to stick to your training schedule. |
ORANGE |
Adventure Spontaneous Risk-taker |
Those in orange are always on the go. They’re fitness fans who follow their gut reaction and just go for it with great physical confidence. |
GREY |
Balanced Self-sufficient Independent Reliable |
Always in control, fitness fans in grey stick to the plan. A focused and targeted approach means they are always regimented when it comes to their exercise regime. |
WHITE |
Peace Hope Mental clarity |
Soothing and pure, fitness fans who choose white are guaranteed to keep their cool during training. The simplicity of white ensures that those who wear this colour have clear minds and are able to share this aura with fellow fitness fans on their radar.
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TomTom Spark GPS Fitness Watch launched a new range colours and we are sure there is one that will suit your taste.
All coloured straps are available at the following locations:
Advance Lap
5 Stadium Walk,
Kallang Leisure Park, #01-54
Singapore 397693
Motion Sports
290 Orchard Road,
Paragon #04-18/19
Singapore 238859
1. University of Westminster, An Overview of the Development, Validity and Reliability of the English version 3.0 of the Insights Discovery Evaluator
Brett Mouron in Contemporary Sports Issues, General, Sports Marketing, Sports Studies and Sports Psychology, 2014
3. Uniform Colour and the Athlete’s Ideal Performance State: An Emotional Connection by Jenna Dover, University of North Carolina 2011
4. Dr. Russell Hills’ 2005 study ‘Seeing Red, putting Sportswear into Context’