The “Mercedes-Benz Presents Designer” supports designers who create innovative pieces, which are unique in style and high in quality.

At a press conference held today at Mercedes-Benz Connection, Mercedes-Benz Japan announced that Hiromichi Ochiai of FACETASM has been selected as the “Mercedes-Benz Presents Designer.” The choice was based on the popularity of the brand’s innovative designs and comfort of wear as well as the anticipation for more success in the future. It is referred to as “one of the most important brands leading Tokyo” by Katsuto Tai, chief director of the Fashion Editors Club of Japan.

The “Mercedes-Benz Presents Designer” supports designers who create innovative pieces, which are unique in style and high in quality. In the past, Yuima Nakazato, Naoto Joga and Hiroto Tamaki of “et momonakia” and Conny Groenewegen have been selected. This year’s designer was selected based on the collections of the past two seasons. The selection was made by the Fashion Editors Club of Japan consisting of members that work in the fashion field for various media such as newspapers, communications, publishing and broadcasting.

“I’m surprised that an independent brand like us was selected. I think this will be encouraging to those who follow our footsteps. I’m determined to hold a great show of my latest collection next week,” said Mr. Ochiai at the conference. 

Source: Fashion Headline Japan