The love for Korean fashion isn't going to die anytime soon with all the Hallyu stars bringing their style factor to the forefront, and the K-Fashion brands strutting down the runways. For those of us who love Korean fashion, yearly trips (or more) to the fashion capital, Seoul, are necessary. What's more, it is a must to bring an extra suitcase along to stock up on their latest trends.
There aren't many Korean fashion brands available in Singapore and that posed a big headache to those of us following the K-trends. But fret not, we have good news today. Zalora brought in 16 premium Korean labels, including the likes of Lucky Chouette, Rocket X Lunch, WORKWEAR, Jucy Judy, Lapalette, Nohant and many more.
The launch of Zalora's K-Fashion brands was held at The Blue Room at The Arts House on 18 August, and we had an eye feast as the models showcased a curated collection of high street fashion. Driven primarily by the growing popularity of Korean trends among fashion consumers, this exclusive multi-brand launch rewards Korean fashion aficionados with the latest trends from some of Korea’s premium high street fashion wear.
Now we no longer have to travel miles and miles to satisfy our Korean fashion cravings. Shop the collections at the comfort of your home, for both your man and yourself.